Day One | Wednesday, July 14th

12:15 pm - 12:25 pm EST Virtual Lobby Opens & Welcome Orientation

12:25 pm - 12:55 pm EST Chairperson’s Opening Remarks

12:30 pm - 12:55 pm EST Fireside Chat | Connecting the Dots: Why Customer Value Equals Organizational Value

Aarthi Murali - Chief Customer Experience Officer, M&T Bank

There are countless tools, techniques and tactics that can be used to enhance the customer experience. However, amid the whirlwind of delving deep into those mechanics, teams and leaders can oftentimes lose sight of the bigger picture. How can you continue to ensure your organization is pivoting toward an environment of customer centricity beyond the technical strategies, and is leveraging this human-centered mentality as an engine for holistic growth? Join this session as we discuss the importance of tying customer value to organizational value and uncover what it truly means to be customer centric.

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Aarthi Murali

Chief Customer Experience Officer
M&T Bank

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Aarthi Murali

Chief Customer Experience Officer
M&T Bank

1:00 pm - 1:30 pm EST Interactive Panel Discussion | Leverage Digital Transformation to Improve Customer Experience and Efficiency

Kent Lawson - Executive Director Brand & Customer Experience, Blue Cross Blue Shield
Courtney Moore - Assistant Vice President of Terminal Experience, Dallas Fort Worth International Airport

Companies work hard to win new customers, but in today's competitive, on-demand and digital-first world, businesses must work even harder to keep them. Successful retention can be found at the crossroads of frictionless, digital customer interactions and data-driven personalization. This panel will discuss the tips and tricks for how your digital transformation strategy can better support consumer engagement, customer satisfaction, and ultimately the bottom line.

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Kent Lawson

Executive Director Brand & Customer Experience
Blue Cross Blue Shield

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Courtney Moore

Assistant Vice President of Terminal Experience
Dallas Fort Worth International Airport

1:30 pm - 2:00 pm EST Benchmarking Session | Building a Global Customer Experience Organization Focused on Digital Transformation

Chris Kiley - Head of Customer Experience, Boeing Global Services, Boeing

Prioritizing frictionless, digital customer interactions, combined with data-driven personalization is crucial in order to continually win over consumers today. Join this session to learn how to use digital transformation in order to increase consumer engagement, customer satisfaction, and ultimately the revenue that it can provide.

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Chris Kiley

Head of Customer Experience, Boeing Global Services
Boeing

2:00 pm - 2:30 pm EST Business Meetings

(Refer to your personalized itinerary for specific business meeting times)

2:30 pm - 2:35 pm EST Transition Break

2:35 pm - 3:05 pm EST Business Meetings

3:05 pm - 3:10 pm EST Transition Break

3:10 pm - 3:55 pm EST Interactive Roundtable Discussion | Transforming from Reactive to Proactive Product and Service Experiences by Leveraging AI/ML/DL

Craig Bernero - Senior Vice President, Infrastructure Solutions Group (ISG) Customer Experience Engineering, Dell Technologies
Crystal White - Director of Client Experience, ADP

This roundtable will provide guidance on establishing a clearer vision for successful CX and digital transformation while revealing how advanced AI, ML and DL technology can work to unite the organization and empower key stakeholders.

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Craig Bernero

Senior Vice President, Infrastructure Solutions Group (ISG) Customer Experience Engineering
Dell Technologies

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Crystal White

Director of Client Experience
ADP

3:55 pm - 4:00 pm EST Transition Break

4:00 pm - 4:30 pm EST Business Meetings

(Refer to your personalized itinerary for specific business meeting times)