Design Thinking Digital Summit
July 21-22, 2020 | 12PM ET / 9AM PT
Pre Summit Sprint Day: July 21st, 2020
Pre Summit Day
12:00 pm - 3:00 pm Design Thinking University
Kelly Costello - Lead Faculty/Ampersand Design Education, AmpersandRoger Mader - Lead Faculty/Ampersand Design Education, Ampersand
Lori Miller - Director of Design Education, Ampersand Learning & Development
Do you need personalized attention to understand the application of Design Thinking in your organization? Do you have specific questions on tools and techniques? This limited availability live-interactive Pre-Event workshop will give you hands-on training & techniques for optimizing Design Thinking in your organization.
You will learn from leading experts and be able to understand, structure, and trail a virtual Design Thinking workshop to then take home to your team:
- Gain an understanding of the Design Thinking methodology
- Understand the structure and set-up of a Design Thinking remote workshop
- Work with Industry Peers on a real Design Thinking Use Case
- Bring back toolkits and method guides to begin applying at your company!
Sponsored by: Ampersand
12:00 pm - 3:00 pm Designing Momentum: How alignment can build customer loyalty and engagement
Bryan Taylor - Founder, Creative Director, DrawnGreat ideas are meant to turn into great products, services, and experiences, but quite often something happens along the way — they become watered down, turn into a collection of parts, and fail to meet the goals they were intended to accomplish. As we mature our design practices, it is important to understand how well our ideas translate into momentum, and whether they win over customer loyalty and deepen our engagement with them. This workshop will explore how alignment can build momentum; we’ll share stories, concepts, and techniques that create efficiency, loyalty, and customer engagement.
- Designing from the inside out, and evaluating from the outside in
- Exploring ways to build and maintain alignment, from ideation to execution
- Hear how Stories to Be Told™ can help deliverables accomplish their original goals
- Hear short case studies, including Siete Family Foods quick rise to a $400M brand
Sponsored by: Drawn
