Day Two | Thursday, July 15th

12:15 pm - 12:25 pm EST Virtual Lobby Opens & Welcome Orientation

12:25 pm - 12:30 pm EST Chairperson’s Opening Remarks

12:30 pm - 12:55 pm EST Fireside Chat | What Does a Return to Work in the Adjusted Normal Look Like?

Craig Bernero - Senior Vice President, Infrastructure Solutions Group (ISG) Customer Experience Engineering, Dell Technologies

As organizations continue to focus on a return to work and what that might look like, there are seemingly endless amounts of questions with very few answers. Which challenges and lessons learned from the pandemic should be applied going forward? What might a successful and engaging hybrid work environment look like? How can leadership play a pivotal role? Join this conversation as we take a deep dive into the future of work within the CX space.

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Craig Bernero

Senior Vice President, Infrastructure Solutions Group (ISG) Customer Experience Engineering
Dell Technologies

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Craig Bernero

Senior Vice President, Infrastructure Solutions Group (ISG) Customer Experience Engineering
Dell Technologies

1:00 pm - 1:35 pm EST Interactive Panel Discussion | Enhance CX through Customer Research, Prototyping and Human-Centered Design

Yuhgo Yamaguchi - Head of Design Strategy, Fidelity Investments
Doug Stover - Vice President, Global Head of Innovation, Alexion Pharmaceuticals

As organizations focus more efforts on improving their CX, many have found human-centered design to be an effective method to create ideal customer experiences. Join this session as we discuss how to use design thinking principles to design new ideal customer journeys, accelerate cultural change in your organization, and apply customer-centric thinking to every customer interaction.

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Yuhgo Yamaguchi

Head of Design Strategy
Fidelity Investments

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Doug Stover

Vice President, Global Head of Innovation
Alexion Pharmaceuticals

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Yuhgo Yamaguchi

Head of Design Strategy
Fidelity Investments

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Doug Stover

Vice President, Global Head of Innovation
Alexion Pharmaceuticals

1:40 pm - 2:00 pm EST Benchmarking Session | Design Thinking for Fueling Curiosity & Transformation

Stephanie Crase-Moritz - Chief Marketing & Communications Officer, American Dental Association

Achieving holistic, top-down organizational buy-in of Design Thinking is undoubtedly a steep mountain to climb. Activating tangible transformation in a traditional, siloed environment demands curiosity for change and enthusiasm to embark on such a journey, especially when working in largely remote environments. Join Stephanie as she uncovers how to apply best practices to get your team engaged and excited, initiate effective, hands-on learning experiences and connect your C-suite to the customer to accelerate transformation.

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Stephanie Crase-Moritz

Chief Marketing & Communications Officer
American Dental Association

2:00 pm - 2:30 pm EST Business Meetings

2:30 pm - 2:35 pm EST Transition Break

2:35 pm - 3:05 pm EST Business Meetings

3:05 pm - 3:10 pm EST Transition Break

3:10 pm - 3:55 pm EST Interactive Roundtable Discussion | How to Leverage VoC Insights That Resonate in Today’s Era of CX

Brian Cantor - Principal Analyst & CCW Digital Director, Customer Management Practice

Join this interactive discussion as we learn best practices around leveraging an effective Voice of the Customer program, and better understanding what matters most as we think about customer insights, interactions, feedback and expectations.

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Brian Cantor

Principal Analyst & CCW Digital Director
Customer Management Practice

3:55 pm - 4:00 pm EST Exchange Concludes